0 comments on “Five entrepreneurs win prize money at first MVE Pitch Competition”

Five entrepreneurs win prize money at first MVE Pitch Competition

By Kayla Sosa

 

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Five entrepreneurs with military background or connection took home prize money at the first showcase and final pitch competition for the Michigan Veteran Entrepreneur Lab.

Produced through the Grand Valley State University Center for Entrepreneurship and Innovation, this free, community cohort program began in August. For nine weeks, the group met once a week to learn about how to start a business and all the aspects that go into it. They each had an idea or had already started a small business and work with the final pitch in sight.

On November 26, thirteen business ideas and plans were presented to a panel of judges at the DeVos Center on GVSU’s downtown campus. From a bakery to meditation therapy, the ideas ranged across the board. Each presenter also had a showcase table outside the auditorium explaining more in depth their idea. Each attendee got five tokens when they arrived and could use those to vote towards any of the ideas. At the end, winners were chosen by both audience vote and judge vote.

The first place award for $5,000 went to Andrew Weiss of Battle Brothers Shaving Co.

“I am extremely humbled to have won,” Weiss said, following the event. “There are so many excellent businesses that were presented. To be chosen, is very humbling. It’s also validating for me as an entrepreneur, because we’ve been working really hard for three years, but this helps me gain confidence that I’m heading in the right direction.”

With the money, Weiss plans to start manufacturing his razors locally in Jenison, starting with a few prototypes. Additionally, he wants to get some photography and videography done for marketing the product.

“It will be this product that I think is going to be the catalyst that brings me to my end goal of a subscription razor, of soaps, shampoos, combs; anything a guy needs in the bathroom that wants to be associated with our brand,” Weiss said. “I want to hopefully provide that some day.”

Second place, for $3,000, went to Trey Sumner of ACES, who also won one of the community choice picks, winning another $1,000.

Olympia Nelson, of Mobile Curbside Cuts & Styles took third place, winning $2,000. Also in third place, Zaneta Adams and Henrietta Hadley with WINC also took home $2,000. The other community choice award of $1,000 went to Bill Richards, with Helping Veterans Cope Through Arts & Music.

Julie Cowie, program manager, was so proud to see the progress all of the participants made over the nine-week program. She said it was a combination of the course curriculum, guest speakers, mentors and pitch practices that contributed to their development.

“The participants really came a long way with their pitches,” Cowie said. “I was so impressed.”

The next cohort begins in January. Cowie said now, especially after this pitch competition, the community can really see the talent that lies within the veteran community in West Michigan.

“I think the community has had its eyes opened and now they see that this program is happening,” she said. “The camaraderie was strong and the support was strong and there was a low attrition rate, a lot of completers.”

Go to www.gvsu.edu/mve/ to learn more about the program and stay tuned to sign up for the next cohort, beginning in January.

0 comments on “Spotlight: WINC advocates for women veterans post-military life”

Spotlight: WINC advocates for women veterans post-military life

By Kayla Sosa

Two women are heading up a consulting group that will educate employers on not just how to hire veterans, but how to retain them.

Henrietta Hadley said many workplaces say they are “veteran friendly” but once they have a veteran on staff, their specific needs are often overlooked.

Hadley and her business partner Zaneta Adams’ consulting firm WINC – Women Injured in Combat – will help veterans with “being able to translate what (they) did in the military to what (they) can offer in the civilian world.”

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Hadley and Adams.

“So helping companies understand what that means, helping anywhere from middle to senior level managers and supervisors understanding how to manage a veteran, and how to deal with the barriers,” she said. “Because that is our disconnect right now. You’d think it would be a no brainer, but it is a huge disconnect. And because a lot of our veterans, both men and women, are returning home with a lot of mental illnesses, we as civilians don’t understand how to communicate.”

The firm will be made up of various professionals who specialize in a specific discipline, like marketing or finance.

“The other part is we train and are resource providers for businesses and individuals around inclusion and diversity,” Hadley said.

Hadley has experience working with women veterans, who often have a difficult time adjusting to civilian life.

“Our females are struggling the most in transitioning into work and education settings when they come home,” she explained. “Military sexual trauma resulting in post-traumatic stress has become the big, underlining reason why a lot of our female veterans are not able to retain because they have not been treated for PTSD … and unfortunately we’re not going to go into a job interview and share that we got all that.”

Hadley said employers can take notice of different signs that a veteran is not performing at an average level, and may be dealing with something below the surface.

“The barriers show up in poor performance, poor attendance, poor productivity and it goes on and on and on,” Hadley said. “And then what we start to find is our female veterans, and even our male veterans, is they tend to start to self-medicate, they start to experience a high level of depression, and then they either commit suicide or they begin to isolate, and now they can’t do anything.”

Hadley said the rates of suicide for female veterans are much higher than their male counterparts.

Hadley is not a veteran herself, but grew up in a military family and is a military spouse, so she’s seen the effects serving can have on the solder. WINC has existed for five years, and has had a physical space for one. Hadley started as a volunteer at WINC before she became more involved as a teacher.

When Hadley met Julie Cowie, coordinator of the Michigan Veteran Entrepreneur-Lab, she saw this as an opportunity to learn how to take the next step in expanding the non-profit. Cowie also presented to some WINC members, and four women decided to join the lab as well.

“We started looking at how we could start to tweak the service that we’re providing to our female veterans to other communities, which involved corporate America and other companies and businesses as well,” Hadley said.

The lab is exactly what Hadley is hoping to see more of in the community – focused programs and initiatives designed for veterans, who are often overlooked in the workplace.

“Someone found it important to give Grand Valley the funding to do an entrepreneurship program for veterans… because someone gets it that they need a special area, a special course, a special level of attention different from just being matriculated into a regular entrepreneurship class,” she said. “It’s not that easy.”

Hadley said now that she and other women in the WINC program have been involved in the entrepreneur lab, she can “wave the flag” to other women so they can take this opportunity as well.

For more information on WINC, visit wincforall.com.